Yes, the match for which cricket lovers all over the world wait for four years, will be played today at the Narendra Modi Stadium in Ahmedabad. The world's biggest cricket match will take place in the world's largest cricket ground. In this match, there will be rain of emotions of about 1.50 lakh fans inside the ground. There will be a flood of enthusiasm of more than 150 crore Indians living on this earth. On the other hand, there will also be a tsunami of money. Disney Hot Star will benefit from this news. In this match, Disney-Hot Star can do business of more than Rs 150 crore just from ads. Which can be around Rs 50 crore more than the earning in the India Pakistan match of the World Cup held in England 4 years ago. So let us also explain to you how the Disney star can earn so much this time.
Estimated earning of Rs 100 crore compared to 2019
According to media reports, Disney-Hotstar had demanded Rs 25 lakh per 10 ad slots in the 2019 ODI World Cup match. The total ad slot in that match was 5500 seconds. This means that Disney earned more than Rs 100 crore by selling Star ad slots, which is an estimate. Whereas in that World Cup, Disney Star had taken Rs 16 to 18 lakh per 10 seconds for ads for the matches with India against other teams. It is clear how important the match between India and Pakistan is. This will be the most watched match in the world.
This time the earning could be Rs 150 crore.
This time the earning figure from Disney Hotstar could be Rs 150 crore or more. According to information received from media reports, this time Disney Star is ready to increase the ad slots to cash in on the India Pakistan match. Which can be Rs 30 to 35 lakh per 10 second slot. If it is assumed that 5500 second ad slots are available like in the year 2019, then Disney Hot Star can get a profit of more than Rs 150 crore. Which will be a profit of more than Rs 50 crore compared to the year 2019.
Plan to earn Rs 1000 thousand crore from this tournament
If experts are to be believed, the broadcasters are planning to earn around Rs 1,000 crore from this tournament. According to the information, in the year 2019, the final price of 10 second slot was Rs 6 to 7 lakh. This time the price of the slot for 10 seconds has been estimated at Rs 10,25,000. As the excitement for the Cricket World Cup is increasing, all eyes are on marketers and sponsors. They are eyeing how they will use this high-risk tournament to make a lasting impact on cricket fans across the country.
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