The government has launched 'Toycathon 2021' to promote toy production in the country . Under it, students, teachers, experts and startups will come together on a platform to exchange ideas on creating new types of toys and games. The winner will get a prize of Rs 50 lakh. The winner will also get a chance to showcase their concept of the 'National Toy Fair' to be held on February 27. Prime Minister Narendra Modi will also be involved. The government is promoting the industries working in the country in this field to make the country self-reliant.
India imports most of its toys. The toy market in India is worth about 1 1 billion, or Rs 7,400 crore. But 80 percent of toys are imported. The launch of Toykathon is part of the government's ongoing efforts to create an environment for domestic industry and local manufacturers and to harness the resources and capacity that have not been used so far.
Start registration for Toycathon
Registration for the Toycathon has started from 5th January. Proposals can be submitted online until January 20. It will be evaluated from February 21 to February 8. The selected ideas will be announced on February 12. The grand finale will take place from 23 to 25 February. The grand finale will take place at your nearest nodal center or ATL. You have to reach out with your team and mentor.
Education, Women and Child Development, Clothing, Commerce and Industry, Micro, Small and Medium Enterprises, Information and Broadcasting and the All India Council of Technological Education have jointly launched 'Toykathon 2021'. According to an official statement, this will help India to develop a global hub for toys and games as well as help our children understand the importance and value of Indian culture envisaged in the National Education Policy 2020.
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